PANK

2020 Savvy Auntie Coolest Toy Award Winners!

The annual SAVVY AUNTIE toy awards list is designed for the generous tribe of cool aunts, great-aunts, godmothers and all women who love kids who strive to be heroes at the hol...

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2020 Savvy Auntie Coolest Toy Award Winners!

GENERATION PANK: A Report on the Social & Economic Influence of PANKs - Professional Aunts No Kids

A NEW STUDY ON THE GROWING DEMOGRAPHIC COHORT OF PANKs, OR PROFESSIONAL AUNTS NO KIDS, REVEALS A SIZABLE TRIBE OF CHILD-LOVING, AFFLUENT WOMEN WITHOUT CHILDREN OF THEIR OWN - BY CI...

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GENERATION PANK: A Report on the Social & Economic Influence of PANKs - Professional Aunts No Kids

The Power of the PANK

In 2008, Notkin launched Savvy Auntie, the only multiplatform lifestyle brand designed specifically for this powerful segment. As the leader of this tribe, Notkin has become the national authority on, and gatekeeper to, this multi-billion dollar demographic. Earlier this year, in order to more deeply explore PANKs and quantitatively address the business opportunity they present, Notkin teamed up with Weber Shandwick, a leading global public relations firm.

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10th Annual National Auntie's Day is Sunday, July 22, 2018

Melanie Notkin, founder of Savvy Auntie, the multi-platform lifestyle brand designed for cool aunts, great-aunts, godmothers and all women who love kids, and the national bestselling author of SAVVY AUNTIE: The Ultimate Guide for Cool Aunts, Great-Aunts, Godmothers and All Women Who Love Kids, announces the tenth annual day set aside to honor and celebrate aunts and godmothers. The 10th Annual National Auntie’s Day will take place on Sunday, July 22, 2018.

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10th Annual National Auntie's Day is Sunday, July 22, 2018

PANK, SAVVY AUNTIE, AND MELANIE NOTKIN NAMED IN EUROMONITOR INTERNATIONAL “TOP 10 GLOBAL CONSUMER TRENDS FOR 2016″ REPORT

"PANKs (Professional Aunt No Kids) ... [is] a trending demographic. With more consumers postponing or not having children, there's a growing demographic group comprised o...

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PANK, SAVVY AUNTIE, AND MELANIE NOTKIN NAMED IN EUROMONITOR INTERNATIONAL “TOP 10 GLOBAL CONSUMER TRENDS FOR 2016″ REPORT

PANKs Are IN 2014

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PANK Power in the News

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PANK Power in The New York Times Sunday Style

Melanie Notkin and The Power of the PANK were featured in The New York Times Sunday Style on December 1, 2012.

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PANK Power in The New York Times Sunday Style

PANK Power in NYMag's The Cut

I’m Not a Spinster Aunt, I’m a PANK By Allison P Davis A recent Best Buy ad opens with a cozy holiday tableau: Maya Rudolph sits next to a Christmas tree, in front of a fire, r...

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The Power of the PANK Infographic

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Contact

Connect with Melanie Notkin

Keep in touch

Contact Melanie Notkin or her representatives below:

For general press inquiries:
press@melanienotkin.com

Brand queries on PANKs and more:
Info@MelanieNotkin.com

Bulk or special co-branded copies of the book:
Info@MelanieNotkin.com

Speaking:
Info@MelanieNotkin.com

Literary Agent: Jennifer Joel, ICM Partners JJoel@icmpartners.com

Book to TV & Film Agent: Josie Freedman, ICM Partners JFreedman@icmpartners.com

Savvy Auntie Coolest Toy Award Seal usage rights: For all licensing and permission requests or for more information of the "Savvy Auntie Coolest Toy Awards" Seal:
SPelon@wrightsmedia.com

For licensing and permission requests or for more information for the Savvy Auntie®, PANK®, Otherhood®, Auntie's Day® brands and brand assets:
info@rsavvyauntie.com

PANK

2020 Savvy Auntie Coolest Toy Award Winners!

GENERATION PANK: A Report on the Social & Economic Influence of PANKs - Professional Aunts No Kids

The Power of the PANK

10th Annual National Auntie's Day is Sunday, July 22, 2018

PANK, SAVVY AUNTIE, AND MELANIE NOTKIN NAMED IN EUROMONITOR INTERNATIONAL “TOP 10 GLOBAL CONSUMER TRENDS FOR 2016″ REPORT

PANKs Are IN 2014

PANK Power in the News

PANK Power in The New York Times Sunday Style

PANK Power in NYMag's The Cut

The Power of the PANK Infographic

Contact

Keep in touch

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