Melanie Notkin

Learn more about GENERATION PANK, here.


Melanie Notkin is the founder of SAVVY AUNTIE: A Celebration of Modern Aunthood - a multiplatform lifestyle brand for cool  aunts, great-aunts, godmothers and all women who love kids.

Melanie is the WSJ bestselling author of Savvy Auntie: The Ultimate Guide for Cool Aunts, Great-Aunts, Godmothers, and All Women Who Love Kids (Morrow/2011). Otherhood: Modern Women Finding a New Kind of Happiness (Seal Press/Penguin Canada/2014) her reported memoir, received a Booklist *Starred Review.*

Melanie is the foremost expert on the emerging demographic of childless, often single, women. Her national data & insights have been featured in The New York Times and CNN and more. Melanie is a contributor to The New York Post, WashingtonPost.com,  Huff Post, and PsychologyToday.com among others, and appears regularly on national television, radio, podcasts and the web. 

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Literary Agent: Jennifer Joel, ICM Partners JJoel@icmpartners.com

Book to TV & Film Agent: Josie Freedman, ICM Partners JFreedman@icmpartners.com

Savvy Auntie Coolest Toy Award Seal usage rights: For all licensing and permission requests or for more information of the "Savvy Auntie Coolest Toy Awards" Seal - Wright’s Media is the only authorized company that we’ve partnered with for the Savvy Auntie Coolest Toy Awards program. Please contact Wright’s Media at

For licensing and permission requests or for more information for the Savvy Auntie®, PANK®, Otherhood®, Auntie's Day® brands and brand assets, please contact Stacey Reiner at Remarkable Brands: