The most undervalued women in America are childless aunts

Melanie Notkin appears in The New York Post on the 8th Annual Auntie's Day:

A good place to start is national Auntie’s Day, the day I established in 2009 that falls annually on the fourth Sunday in July — this year, July 24. Like a Mother’s Day for all the other mothers in a child’s life, Auntie’s Day is set aside to celebrate aunts. When I asked other Savvy Aunties on Facebook what they hoped to receive on their “day,” they replied that acknowledgment was all they needed. Whether it’s a handmade card by a young niece or nephew, a text from a teen or a call from a parent, appreciation goes a long way.

Now at 47, I know I won’t be a mother, but I’ve come to understand that there are many ways to “mother” and that aunthood is a gift. I hope parents and their children will celebrate Auntie’s Day as a way to recognize just that. Turns out, we’ll all be happier for it.

The article was the Top Story on NYPost.com on Sunday, July 24, 2016

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The piece features Melanie in the Boy Meets Girl® x Savvy Auntie® limited edition tee, which is available through August 2016 at www.BoyMeetsGirlUSA.com.

Melanie Notkin in the COOLEST AUNT-T

Photo: Annie Wermiel for New York Post




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