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  • September 26, 2011
  • By PR Dept
  • Comments Off on New York Times: Let’s Hear It for Aunthood
  • in Press

New York Times: Let’s Hear It for Aunthood

Savvy Auntie is featured in this New York Times Sunday Styles article: Let’s Hear it for Aunthood

  • July 22, 2011
  • By PR Dept
  • Comments Off on FOX Good Day NY: The Savvy Auntie
  • in Press

FOX Good Day NY: The Savvy Auntie

Melanie Notkin on FOX Good Day NY

The Savvy Auntie: MyFoxNY.com

(No longer available. Please see Reel for excerpts)

MYFOXNY.COM - There is a fast growing segment of the American population turning to a new book.

The term PANK --or Professional Aunt No Kids-- is the subject of 'Savvy Auntie: The Ultimate Guide for Cool Aunts, Great Aunts, Godmothers and All Women Who Love Kids.'

The author, Melanie Notkin, visited the set of Good Day New York on Friday to share helpful anecdotes found in the popular book.

The third annual Auntie's Day is Sunday. Notkin founded the holiday three years ago.

http://www.savvyauntie.com/

  • July 22, 2011
  • By PR Dept
  • Comments Off on iVillage: Read the Transcript of Our Twitterchat with Savvy Auntie Melanie Notkin!
  • in Press

iVillage: Read the Transcript of Our Twitterchat with Savvy Auntie Melanie Notkin!

Just in time for Auntie’s Day this Sunday, July 24, Melanie Notkin caused a stir online with her essay, “The Truth About Childless Women,” a missive on how her “infertility is circumstantial but [her] life is not barren.” iVillage caught up with the entrepreneur and author of Savvy Auntie: The Ultimate Guide for Cool Aunts, Great Aunts, Godmothers, and All Women Who Love Kids, on Twitter to chat about her reaction to the strong reactions to her piece, what it means to be a Savvy Auntie, her best tips for aunts and aunts-to-be, and more. Check out the transcript below, and join the 50,000-strong “auntorage” at SavvyAuntie.com. You can also read an excerpt of Notkin’s book here.

  • July 18, 2011
  • By PR Dept
  • Comments Off on Psychology Today: Why Aunts Deserve a Day
  • in Press

Psychology Today: Why Aunts Deserve a Day

Psychology Toda - Why Aunts Deserve a Day by Melanie NotkinWhen NBC’s Parks and Recreation star Amy Poehler accepted her Time 100 award last spring, she said: “I would like to take a moment to thank those people… who love your children as much as you do, and who inspire them and influence them and on behalf of every sister and mother and person who stands in your kitchen and helps you love your child, I say thank you and I celebrate you tonight.” It was the first time I had heard a public figure mom honor, acknowledge and celebrate the aunts (among others) in her children’s lives. Hopefully, it’s not the last.

  • July 18, 2011
  • By PR Dept
  • Comments Off on CNN American Morning: How to be maternal without having children
  • in Press

CNN American Morning: How to be maternal without having children

According to the 2010 U.S. Census Report, “Fertility of American Women,” almost 46% of women between the ages of 15 and 44 do not have children, up from 35 percent in 1976….

  • July 8, 2011
  • By PR Dept
  • Comments Off on iVillage: Are You a Woman in Need of an Auntourage? Join Our Twitterview!
  • in Press

iVillage: Are You a Woman in Need of an Auntourage? Join Our Twitterview!

Are you a new aunt, godmother, or simply a woman who loves kids (who aren’t even her own!) and wondering how to navigate your newfound aunthood? Join iVillage and Melanie Notkin, author of Savvy Auntie: The Ultimate Guide for Cool Aunts, Great-Aunts, Godmothers and All Women Who Love Kids, for a Twitterview Wednesday, July 20 at 1 p.m. ET. We’ll chat about what to expect when she’sexpecting, delivery day dos and don’ts, how to niece- and nephew-proof your home, and more! Enter the chat by replying @iVillage using hashtag#auntiesday, or simply leave your question in the comments section below and we’ll ask it for you. And don’t forget to mark your calendar to celebrate your aunthood this upcoming official Auntie’s Day, Sunday, July 24! To learn more about Notkin and why she started Savvy Auntie, read on…

  • June 16, 2011
  • By PR Dept
  • Comments Off on Yahoo Shine: Is being an aunt better than being a mom?
  • in Press

Yahoo Shine: Is being an aunt better than being a mom?

Is being an Aunt better than being a Mom? How about equally as important! Melanie Notkin is an aunt to six nieces and nephews and the founder of savvyauntie.com. Her book Savvy Auntie: The Ultimate Guide for Cool Aunts, Great-Aunts, Godmothers and All Women Who Love Kids aims to empower women who are not moms to celebrate all they do for the children in their lives. Melanie loves being a Savvy Auntie and urges moms to acknowledge the importance of having these vital women in their children’s lives because they really do make a difference. Watch and learn how YOU can be a Savvy Auntie!

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Contact

Connect with Melanie Notkin

Keep in touch

Contact Melanie Notkin or her representatives below:

For general press inquiries:
press@melanienotkin.com

Brand queries on PANKs and more:
Info@MelanieNotkin.com

Bulk or special co-branded copies of the book:
Info@MelanieNotkin.com

Speaking:
Info@MelanieNotkin.com

Literary Agent: Jennifer Joel, ICM Partners JJoel@icmpartners.com

Book to TV & Film Agent: Josie Freedman, ICM Partners JFreedman@icmpartners.com

Savvy Auntie Coolest Toy Award Seal usage rights: For all licensing and permission requests or for more information of the "Savvy Auntie Coolest Toy Awards" Seal:
SPelon@wrightsmedia.com

For licensing and permission requests or for more information for the Savvy Auntie®, PANK®, Otherhood®, Auntie's Day® brands and brand assets:
info@rsavvyauntie.com