Washington Post: The important role of aunts and uncles in children’s lives

By Monica Leftwich

The role of a loving aunt or uncle in a child’s life should be a cherished one and, more important, a necessary one. So why does it feel like they are kind of underrated when it comes to building that village of support to raise a family?

Melanie Notkin, founder of SavvyAuntie.com, told Forbes it is because “there’s no obligation of the aunt or uncle, unlike parenting; once you parent a child you have a legal obligation.” Aunts and uncles don’t have to be involved so much as they choose to be involved. But there’s never such a thing as too much love to give to a child. In fact, Notkin argues the more aunts and uncles a child has in their lives, the more positive influences they could have later in life.

More at WashingtonPost.com




Connect with Melanie Notkin

Keep in touch

Contact Melanie Notkin or her representatives below:

For general press inquiries:

Brand queries on PANKs and more:

Bulk or special co-branded copies of the book:


Literary Agent: Jennifer Joel, ICM Partners JJoel@icmpartners.com

Book to TV & Film Agent: Josie Freedman, ICM Partners JFreedman@icmpartners.com

Savvy Auntie Coolest Toy Award Seal usage rights: For all licensing and permission requests or for more information of the "Savvy Auntie Coolest Toy Awards" Seal:

For licensing and permission requests or for more information for the Savvy Auntie®, PANK®, Otherhood®, Auntie's Day® brands and brand assets: