Tagged devries

Browsing all posts tagged with devries

July 11, 2016
By PR Dept
No comment
in Blog, Otherhood

Melanie Notkin Featured in NYT Sunday Business on Marketing to Childless Women

The New York Times Sunday Business section (July 10, 2016) features Melanie Notkin and her brands Savvy Auntie, PANK, and Otherhood in a report on how, by focusing mainly on moms, marketers are missin...Read More »

July 10, 2016
By PR Dept
No comment
in Press

Childless Women to Marketers: We Buy Things Too

Melanie Notkin, Savvy Auntie, PANK, and Otherhood are featured in The New York Times Sunday Business on a report focused on how marketers are missing the influential and rising demographic of childles...Read More »

July 21, 2015
By PR Dept
Comments Off on For some childless women, stereotypes give birth to frustration
in Press

For some childless women, stereotypes give birth to frustration

Author of 'Otherhood' shines light on women who are childless because they didn't find the right partner. By Nara Schoenberg Melanie Notkin could not have been clearer about her desire to have c...Read More »

April 13, 2015
By PR Dept
Comments Off on Zocalo Public Square: Up for Discussion
in Press

Zocalo Public Square: Up for Discussion

Why Can’t We Accept That Some Women Don’t Want Kids? There Is No ‘Normal’ American Family Anymore. But Heads Still Shake When It Comes to Women’s Reproductive Choices. More at Zocalo Public Squa...Read More »

April 11, 2015
By PR Dept
Comments Off on TIME / Zocalo Public Square: Why Have Kids?
in Press

TIME / Zocalo Public Square: Why Have Kids?

Zocalo Public Square is a not-for-profit Ideas Exchange that blends live events and humanities journalism. In the midst of rapidly changing family structures, why does childlessness still carry a sti...Read More »

October 6, 2014
By PR Dept
Comments Off on Euromonitor: Evolving Female Demographics and the Travel Industry
in Press

Euromonitor: Evolving Female Demographics and the Travel Industry

In our Global Travel Trends report last year we identified the emerging demographic of PANKS: professional aunts, no kids. Melanie Notkin, founder of Savvy Auntie, a US-based community for PANKs, and ...Read More »

August 1, 2014
By PR Dept
Comments Off on The New York Times Travel: Zeroing In on the Female Traveler
in Otherhood, Press

The New York Times Travel: Zeroing In on the Female Traveler

"Seemingly the first promotion from a major American hotel brand directed at women without children, it includes (from $234 a night) a consultation about healthful eating with the hotel’s executive ch...Read More »

July 31, 2014
By PR Dept
Comments Off on ELLE Magazine S. Africa: OTHERHOOD
in Otherhood, Press

ELLE Magazine S. Africa: OTHERHOOD

A wonderful three-page spread on Otherhood appears in the August 2014 issue of ELLE Magazine S. Africa.

June 21, 2014
By PR Dept
Comments Off on Drug Store News: Study: Women without kids hold buying power
in Otherhood, Press

Drug Store News: Study: Women without kids hold buying power

The Shades of Otherhood study I partnered on with DeVries Global PR and inspired by my book, Otherhood, was explored by Drug Store News. It's quite an honor as a former beauty executive to find my nam...Read More »

June 5, 2014
By PR Dept
No comment
in Otherhood, Press

CNN: Check your 'cat-lady' preconceptions about childless women

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Tagged devries

Melanie Notkin Featured in NYT Sunday Business on Marketing to Childless Women

Childless Women to Marketers: We Buy Things Too

For some childless women, stereotypes give birth to frustration

Zocalo Public Square: Up for Discussion

TIME / Zocalo Public Square: Why Have Kids?

Euromonitor: Evolving Female Demographics and the Travel Industry

ELLE Magazine S. Africa: OTHERHOOD

Drug Store News: Study: Women without kids hold buying power

CNN: Check your 'cat-lady' preconceptions about childless women

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