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Harper Studio Shutters. Savvy Auntie Lives.

Dear Readers,

It is with regret that I share that HarperCollins Publishing has decided to close Harper Studio, the current imprint (publishing department within HarperCollins) for our book: The Savvy Auntie Guide to Life. While our book will be moved to a yet-to-be-named imprint within HarperCollins, I am disappointed that despite the great success and potential of Harper Studio, it has reached its final days.

On Friday, I took a nice long walk with Debbie Stier, the Associate Publisher at Harper Studio and the savvy woman who brought me to her young imprint, so she could tell me the news in person.  We both believe that the best is yet to come for both Debbie and The Savvy Auntie Guide to Life .

Debbie believes in us and I believe in Debbie.

"Just as the sun begins to crack through our winter doldrums, our book will be out," said Debbie. And yes....I can hear the birds chirping now!

I found the memo that was sent to HarperCollins staffers on Friday which explains the closing of Harper Studio more formally.

HarperStudio to Close: HarperCollins' Memo

XOXO,

Auntie Melanie

What Makes an Auntie “Savvy?”

Being a Savvy Auntie is an inborn talent for most aunts and godmothers, but we also gather some savvy through experience. For my upcoming book: The Savvy Auntie Guide to Life, I want to know: WHAT MAKES AN AUNTIE “SAVVY?”

Auntie-Types

I’m thinking about different Auntie-Types. From Aunties by Relation (ABR) to Aunties by Choice (ABC) to Mommy Aunties (aunts who are also moms) to Aunties-In-Law (AILs are married to the child’s uncle), Gay Aunties (lesbian aunties and gay uncles), and so on. It begs the question: WHAT TYPE OF AUNTIE ARE YOU?

The Future of Publishing

Dear Readers,

As you may know, I have a book contract with HarperCollins experimental imprint, Harper Studio. I signed the deal over the Holiday season and began writing The Savvy Auntie Guide to Life soon after.

You may have heard the news today that the publisher of the imprint, Bob Miller, has left HarperCollins and Harper Studio. My book is still in contract and there is no doubt that it will be published as scheduled.

The news however gives me the opportunity to talk about Debbie Stier, SVP and Associate Publisher at Harper Studio. Debbie and I met on Twitter, having heard about each other from mutual social media industry friends. I think we bonded over the amazing kids from Tanzania on Twitter. Within days of our first tweet, I was having lunch in Debbie's midtown office and after about an hour, we decided on our book.

It's our book indeed. Debbie has been mentoring me, guiding me and inspiring me since the day we met. While I am relatively new to the publishing industry, I am confident that I have partnered with the best possible publisher for my brand and more importantly for my audience - you dear readers.

The publishing industry -- like many industries housed in spectacular buildings stacked next to each other row by row in New York City -- is very set in its ways. And like most industries, publishers have been challenged by fast moving digital media technologies. And many folks who were just about born into the publishing industry have to ramp up quickly to these new technologies and work with the significant changes they bring about. And for many, my guess is that those changes are hard. After all, after years of working in publishing, there are few major surprises. The new media age is changing the publishing industry forever. It's not just a surprise; for many its a shocking shift.

I am confident that Debbie Stier is - if not the most - certainly one of the most capable of not only coping with the shifts in strategy, but actually being on the front lines of what those new strategies should be. I have no doubt that today it takes someone with a true entrepreneurial heart to take full advantage of new digital landscape - and Debbie is that person.

Debbie is present and presents at digital and social media events and conferences all over the country. She's highly active in social media. She consumes new technology like most New Yorkers drink coffee. She's inspired by movers and shakers. She's motivated by motivated people. She's actually passionate about the changes in the industry. Harper Studio may stay the same. It may ride the new waves as they come about. It will always be modernizing, taking risks and being what it was designed to be: an experiment in new publishing.

No one is sure what the future holds for Harper Studio right now. But I have no doubt that Debbie is the future of publishing.

Dear readers, our book is in the best hands in publishing. But who else would I dare share you with?

XOXO,
Auntie Melanie

The Savvy Auntie Book Deal!

Dear Readers,

I am so incredibly excited and proud that I have been offered a book deal with none other than HarperCollins' new and innovative imprint: Harper Studio! Harper Studio is not even two years old and is already publishing books by Best Selling Author, Gary Vaynerchuk, Emeril Lagasse, LeAnn Rimes, Isabella Rosselinni, Amanda Hesser, Goldie Hawn and umm me. ME!

It was always a dream of mine that SavvyAuntie.com would some day become a book - the ultimate source for cool aunts, great aunts, godmothers and all women who love kids. And now, thanks to Harper Studio, it's coming true! What an honor!

The book, entitled: The Savvy Auntie Guide to Life, is expected to be published in a while...and in the meantime, there's lots to do! First, I am assembling top Savvy Experts in fields from childrens' pop culture to throwing the most fabulous baby showers, from indulging nieces and nephews, to helping them cope with their own issues. The guide will be thick with important information, and chock-full of fun stuff too. It can be read cover-to-cover, or used a reference guide at any time. It's a book a soon-to-be aunt will buy for herself, siblings and close friends will give a soon-to-be book aunt this gift as a fabulous way of announcing she's going to be a Savvy Auntie! It's a way for aunts to welcome friends into the Savvy Auntie club! Or for moms who are aunts too and need a new perspective on the children in their lives! And of course, long time aunts and godmothers will all find great tips in this guide as their nieces and nephews get older. Plus, it's the perfect goodie bag gift for expecting moms to give her baby shower guests as a thank you!

Of course, I'll be sharing my journey on writing this book with you all here, just like I did when developing SavvyAuntie.com.

Special thanks to Debbie Stier, SVP, Associate Publisher, for finding me, and Bob Miller, President and Publisher, Harper Studio, for somehow agreeing with Debbie that they should work with me on The Savvy Auntie Guide to Life!

And most of all, thanks to you, Dear Reader, for sticking with me through this 'auntrepreneurial' journey of mine.

Of ours.

Thank you!

XOXO,
Auntie Melanie

The Savvy Auntie Guide to Life

My new book with HarperStudio Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.

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Contact

Connect with Melanie Notkin

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Contact Melanie Notkin or her representatives below:

For general press inquiries:
press@melanienotkin.com

Brand queries on PANKs and more:
Info@MelanieNotkin.com

Bulk or special co-branded copies of the book:
Info@MelanieNotkin.com

Speaking:
Info@MelanieNotkin.com

Literary Agent: Jennifer Joel, ICM Partners JJoel@icmpartners.com

Book to TV & Film Agent: Josie Freedman, ICM Partners JFreedman@icmpartners.com

Savvy Auntie Coolest Toy Award Seal usage rights: For all licensing and permission requests or for more information of the "Savvy Auntie Coolest Toy Awards" Seal:
SPelon@wrightsmedia.com

For licensing and permission requests or for more information for the Savvy Auntie®, PANK®, Otherhood®, Auntie's Day® brands and brand assets:
info@rsavvyauntie.com