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Tagged krc research

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  • November 30, 2016
  • By PR Dept
  • Comments Off on Celebrating Four Years of the Power of the PANK!
  • in Blog
Celebrating Four Years of the Power of the PANK!

Celebrating Four Years of the Power of the PANK!

On November 30, 2012, my company, Savvy Auntie, along with Weber Shandwick and KRC Research, released our groundbreaking North American joint study on The Power of the PANK or Professional Aunt No Kid...Read More »
  • July 10, 2016
  • By PR Dept
  • Comments Off on Childless Women to Marketers: We Buy Things Too
  • in Press
Childless Women to Marketers: We Buy Things Too

Childless Women to Marketers: We Buy Things Too

Melanie Notkin, Savvy Auntie, PANK, and Otherhood are featured in The New York Times Sunday Business on a report focused on how marketers are missing the influential and rising demographic of childles...Read More »
  • July 23, 2015
  • By PR Dept
  • Comments Off on Auntie’s Day is Sunday, July 26!
  • in Blog
Auntie’s Day is Sunday, July 26!

Auntie’s Day is Sunday, July 26!

It's nearly here! The 7th Annual Auntie's Day is Sunday, July 26! It's the day I founded in 2009 to honor and celebrate aunts and godmothers - and all women who love children-not-their-own. We have...Read More »
  • July 23, 2015
  • By PR Dept
  • Comments Off on Auntie's Day is Sunday, July 26!
  • in Blog

Auntie's Day is Sunday, July 26!

It's nearly here! The 7th Annual Auntie's Day is Sunday, July 26! It's the day I founded in 2009 to honor and celebrate aunts and godmothers - and all women who love children-not-their-own.

We have lots of ideas for how to celebrate and why to celebrate here. We have also created Auntie's Day 2015 posters and eCards for you to post, share and send!  When posting to your social networks, please use #AuntiesDay to help spread the word!

And yes, it's official. Auntie's Day is listed in Chase's Calendar of Events - the national calendar of holidays and commemorations (sadly, now behind a firewall.)

Whether or not you celebrate with, or are celebrated by, your nieces and nephews on Sunday, July 26 (and every fourth Sunday in July!) I celebrate you and encourage you to celebrate all the ways you contribute to a child's life.

Aunthood is a gift. It's a gift to the children (both literally and figuratively!). It's a gift to the parents (who often need all the support they can get!) It's a gift to you - the aunt - for all the ways aunthood fills our lives with love, joy and meaning.

Aunthood is a gift. This day is yours.

Happy Auntie's Day!

XOXO,
Melanie Notkin
Founder and Author, SAVVY AUNTIE

  • April 13, 2015
  • By PR Dept
  • Comments Off on Tías PANK: sin hijos, gastan en sus sobrinos
  • in Press
Tías PANK: sin hijos, gastan en sus sobrinos

Tías PANK: sin hijos, gastan en sus sobrinos

Ana Alejandra Fuentes Cuiñas, a professor and researcher at UADE (Argentine University of the Enterprise) and her team studied the PANK concept in Buenos Aires and [in her words] "made a big research,...Read More »
  • April 11, 2015
  • By PR Dept
  • Comments Off on TIME / Zocalo Public Square: Why Have Kids?
  • in Press
TIME / Zocalo Public Square: Why Have Kids?

TIME / Zocalo Public Square: Why Have Kids?

Zocalo Public Square is a not-for-profit Ideas Exchange that blends live events and humanities journalism. In the midst of rapidly changing family structures, why does childlessness still carry a sti...Read More »
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Contact Melanie Notkin or her representatives below:

For general press inquiries:
press@melanienotkin.com

Brand queries on PANKs and more:
Info@MelanieNotkin.com

Bulk or special co-branded copies of the book:
Info@MelanieNotkin.com

Speaking:
Info@MelanieNotkin.com

Literary Agent: Jennifer Joel, ICM Partners JJoel@icmpartners.com

Book to TV & Film Agent: Josie Freedman, ICM Partners JFreedman@icmpartners.com

Savvy Auntie Coolest Toy Award Seal usage rights: For all licensing and permission requests or for more information of the "Savvy Auntie Coolest Toy Awards" Seal:
SPelon@wrightsmedia.com

For licensing and permission requests or for more information for the Savvy Auntie®, PANK®, Otherhood®, Auntie's Day® brands and brand assets:
info@rsavvyauntie.com