As the founder of Savvy Auntie, the lifestyle brand for women who love kids, I attend New York’s Toy Fair every year, predicting the gifts that will be bestsellers at the holiday season — and all year...Read More »
..."This is because loneliness reads as weakness. Melanie Notkin, author of the 2014 book Otherhood: Modern Women Finding a New Kind of Happiness, believes our longing for companionship is often malig...Read More »
Translated via Google Chrome from Spanish:
They are not mothers, but they vindicate the special relationship they have with the children of their brothers. They bring more confidence and an adult m...Read More »
Melanie Notkin appeared on The Little Things - The Daily Glow show to talk about Savvy Auntie and Otherhood! With over 10 million Facebook fans, and counting, this fun, fresh Facebook Live show i...Read More »
Writer Kate Mulvey, a self-proclaimed PANK, shares her advice for traveling with nieces and nephews.
Going away with your best friend, or beloved sister, may sound like the perfect holiday; relaxatio...Read More »
Melanie Notkin was a guest on Vancouver, Canada's Roundhouse Radio 98.3 "Sense of Place" with host Minelle Mahtani. The 20 minute segment was on the importance of aunthood and PANKs. Listen in he...Read More »
Melanie Notkin was featured on The List Show TV talking about PANKs or Professional Aunts No Kids - one of the newest demographics marketing may be missing out on. Learn more at TheListTV.com and...Read More »
"...Notkin isn't just savvy at being an aunt — she keenly recognized that a significant group of women were being ignored by advertisers, and put herself in front of those companies as an ambassador. ...Read More »
Or... The fundamental role that uncles and aunts play in the development of young children.
A lovely surprise to find myself quoted in Spain's El Confidencial story on the importance of auntho...Read More »
By Monica Leftwich
The role of a loving aunt or uncle in a child’s life should be a cherished one and, more important, a necessary one. So why does it feel like they are kind of underrated when it ...Read More »
Savvy Auntie Coolest Toy Award Seal usage rights: For all licensing and permission requests or for more information of the "Savvy Auntie Coolest Toy Awards" Seal - Wright’s Media is the only authorized company that we’ve partnered with for the Savvy Auntie Coolest Toy Awards program. Please contact Wright’s Media at SavvyAuntie@Wrightsmedia.com
For licensing and permission requests or for more information for the Savvy Auntie®, PANK®, Otherhood®, Auntie's Day® brands and brand assets, please contact Stacey Reiner at Remarkable Brands: