- July 26, 2016
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- in Press
Children? No. Mother-feelings? Yeah!
Melanie Notkin is featured in the August 2016 issue of Germany's EMOTION Magazine on Otherhood.
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- July 25, 2016
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- in Press
I, aunt, I love like a mother
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The United World Aunt Day was celebrated in the United States. But does our society really recognize its role? Often the aunts without their children love those of the brothers o...Read More »
- July 25, 2016
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- in Press
To All The Aunties: Here’s To You
Picking up on the New York Post article entitled: "The most undervalued women in America are childless aunts," Melanie Notkin wrote for Auntie's Day, Sunday, July 24, 2016, ScaryMommy.com publish...Read More »
- July 24, 2016
- No comment
- in Blog, Press
The most undervalued women in America are childless aunts
Melanie Notkin appears in The New York Post on the 8th Annual Auntie's Day:
A good place to start is national Auntie’s Day, the day I established in 2009 that falls annually on the fourth Sunday in J...Read More »
- July 10, 2016
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- in Press
Childless Women to Marketers: We Buy Things Too
Melanie Notkin, Savvy Auntie, PANK, and Otherhood are featured in The New York Times Sunday Business on a report focused on how marketers are missing the influential and rising demographic of childles...Read More »
- June 16, 2016
- No comment
- in Blog, Otherhood, Press
New York Post: I’m 47 and my love life is better than ever!
A piece I wrote for The New York Post is the "Body & Soul" section cover story today, June 16, 2016.
My essay is inspired by my dating life in my 40s and I share why it's better now than it was...Read More »
- May 16, 2016
- No comment
- in Blog, Otherhood, PANK Power, Press
Savvy Auntie, PANK and Melanie Notkin Named in Euromonitor International Top 10 Global Consumer Trends for 2016 Report
Trend: Spending Singles - "Child-free Spenders"
"PANKs (Professional Aunt No Kids) ... [is] a trending demographic. With more consumers postponing or not having childre...Read More »
- May 6, 2016
- No comment
- in Press
Mother’s Day Special!
Melanie Notkin made a guest appearance on Broadscast podcast with hosts Kim Goldman and Jackie MacDougall . Listen in (Melanie appears at about minute :49.)
Hear Melanie's response here.Read More »
- May 6, 2016
- No comment
- in Press
OTHERHOOD- In anticipation of Mothers Day, we celebrate the OTHER mothers, the Aunts! with Melanie Notkin, best selling author and founder of Savvy Auntie
Listen to Melanie Notkin on Dr Tabasum Mir's show with Melanie Notkin on Otherhood and Savvy Auntie in anticipation of Mother's Day. Click here to find the podcast.
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- May 4, 2016
- No comment
- in Press
Why aunts are the ultimate wingwomen of modern parenting
Australia's DailyLife.com mentions Melanie Notkin's PANK demographic and Auntie's Day in a wonderful essay on the importance of aunts at Mother's Day.
"Our aunts unlikely need cheering up. They may...Read More »