Travel operators have a new target: unmarried women with money to spend on their nieces, nephews, or god-children. This demographic, nicknamed “PANKs” (Professional Aunt, No Kids), has potential especially in the US, argues a new report (pdf) on global tourism trends by Euromonitor...
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In addition to the factors mentioned above, I’d add that the most powerful entrepreneurs are theones who have a strong point of view and a platform to share it. They are thought leaders who use their intellectual capital to transform markets and create change. Take Amanda Steinberg. As CEO of Daily Worth, she’s encouraging women to tackle personal finance in a meaningful way. Millennial Workplace Expert and Keynote Speaker Lindsey Pollak shares her insight with a generation of young people navigating the workforce, and advises top companies on managing and marketing to Millennials. And Melanie Notkin, Founder of Savvy Auntie, has elevated the status of thousands—if not millions—of “professional aunties” throughout the world. - Cara Sommer, Forbes.com